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MOVEMBER - The Beginning
TEN years ago two blokes in a Melbourne pub joked about bringing back a cultural icon of the 70s - the moustache.
From humble beginnings in 2003, Movember has grown from a joke to a challenge, and from a challenge it became a global philanthropic movement for men's health.
The modern moustache isn't just for hipsters and rugby league players; it's a force for good that raised $124 million last year, across 14 countries, for prostate cancer and male mental health.
Founders Travis Garone and Luke Slattery are two men on a mission - to cultivate facial hair and men's wellbeing in the month of November.
"We were having beers and we stumbled across this idea, it was a joke and going to be fun," Mr Garone told news.com.au.
"The appeal of Movember to most guys is to have a good excuse to grow facial hair - be a bit disruptive, maybe upset the boss.
"Once you start wearing it, it's a catalyst for conversation."
Read more: http://www.news.com.au/lifestyle/health-fitness/movember-reign-how-a-pub-joke-turned-the-moustache-into-a-300m-symbol/story-fneuz9ev-1226507980569#ixzz2BuzXZ2Ki
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